Any website owner who starts down the path of internet marketing will soon discover how many “guru’s” are out there all claiming some secret trick to boost your search engine rankings.The reality of it is there are some key things to pay close attention to, but a lot of success just comes down to hard work and consistency.  Depending on what keywords you want to rank for, you can achieve success in a week or 2 or it may take months of hard work to get any results.

Asisde from basic webpage SEO stuff to make sure everything is done correctly, the biggest single factor still in your rankings is the number of links and where they come from.  The PR(page rank) of the site linking to you is important, as is the content on that site.  Recipricol links used to work really well (you link me, I link you) but now its really downplayed by Google as a valid method of links.

The easiest way to get links and boost your overall marketing efforts is through article marketing.This is not the path of the least work, it is the best path to get good, long term results.The basic setup is very simple

1. Do some keyword research on your topic.  Pick 2-4 keywords you will focus on.Make sure the words have decent search volume, but do not go after stuff that is too competitive as they will be very hard to rank on in a reasonable time.
2. Plan on writing 10 – 12 articles of 300-400 words each, using 2 of the keywords with links to your site in each article, with no more than 3 links per article total.Use the kwyword itself as your link text, not http://.
3. Publish 4 of the articles on a major article directory that has good ranking such as Ezine Articles or ArticlesBase.  These have human reviewers so it will take a bit of time to get your article published.Luckily they do not require unique posts that are exclusive, so while you are waiting for their approval you can get it posted elsewhere as well.
4. Make sure you use some quality software tools to assist in the spinning of content and links.  Basically spinning allows you to subsitute words and sentences for one another so that you can get a different article from the same basic article.  DO NOT try to use rewriting software – I have seen none that do a decent job – usually it reads like garbage and that will not help your rankings.If you spin an article right, you can often easily get 10-20 significantly different articles from a single source.
5. The next step is to mass distribute your articles to sites looking for great content.You can do this for free with the slow manual approach, or you can purchase some tools to greatly speed this up.  I usually choose to pay some money in the savings of time.  There are so many things to do, you have to trade off somewhere.  You want to make sure you spread out the distribution - its unnatural for any site to go from no links to 500 links in 1 day - what is more natural is 0 to 10 to 18 to 25 to 40 … over many weeks build the level up.
6. You should start tracking where you rank on the few keywords you have chosen.After you have used article directories to get about 300 links or so you should start to see a boost in rankings.  Some keywords that are not as competitive, much less, and of course, some it might take thousands.Your goal on most keywords should be to get into the top 10-15 in ranking, number 1 is nice but sometimes the effort needed to keep and hold it is not worth it.
7. In addition to the article work, you can also use social media accounts to link to each of the articles you publish AND also to your main web site.  You should make a hub pages site and a squidoo lens about your site or niche as well with links to the site.

Sites all want content on them to improve the quality score.  Most look to articles about their niche topic to keep the viewer on the site and get better ranking.This is the key to article marketing - you provide content and get a link, webmasters who desire content can grab and publish what you wrote.

 

Social BookMarking: Create Traffic, Increase Sales

Social Bookmarking Automation Can Help you Tap Into An Unlimited Supply Of Targeted Traffic And High Quality Backlinks Free!

You might have heard all the buzz about the term Social Bookmarking. I did too and ignored it.

I was wrong!

Why is it such a powerful tactic and different from other web promotion and traffic generation tactics?

All You need to do is specify your keywords (in social bookmark language, we call them TAGS, just like in a blog) which classify your bookmark. Select a category and
add your website URL and your on your way! but i am probably getting ahead of myself.

What are social bookmarking sites?

Social Bookmarking sites are essentially sites that categorize and store ‘bookmark links’ (links which take someone to a specific website) of that sites members. Millions of visitors flock these Social Bookmarking sites to search for information every day.

What’s the benefit?

So the idea of bookmarking is to post links that lead back to your web page from these Social Bookmarking sites.

This enables others to search, vote and even comment on your bookmark. Social Bookmarking is in a league of its own because of its ability to generate traffic by sharing links with others of similar interest and that the comment is always human initiated if not completely human generated.

So how does this relate to web promotion and traffic generation?

Web promotion is all about getting links and targeted traffic to your sites. One can build one million quality websites or blogs that without effective web promotion and traffic, you will never see money coming in from.

This is the future of traffic and your business.

Most web promotion tactics have one thing in common – trying to rank highly in organic search engine results. In the old days, I used to submit my sites to hundreds of link directories. It worked like just like magic until the search engines changed their approach, then things changed.

The next big thing was Blog and Ping. At the time this was one of the most powerful web promotion system. I could easily get my pages indexed in a couple of hours and rank high in search engines in hours or days at the most. , the search engines once again saw this and made some changes and now very difficult to rank one’s websites on search engines, based on just Blogs and Pings.

Social Bookmarking is another method used it is also very time consuming though it is also very effective traffic generating tactic,

So what is the solution?

Looking for your own software to help automate bookmarking of your webpages and blogs faster?

You can manage some of the social bookmarking sites free with onlywire. While the you need to do a couple of things to get it free these days ie a backlink, it is still very useful. It supports 16 social bookmarking sites. It is a semi-automated way of getting more links and eyes on to your site.

If you want the full automated solution. You can check out and download Social Bookmarking Demon here.

It currently automates bookmarking to more just the key 20 Social Bookmarking sites.

It is the weapon of choice for social bookmarking automation. Take the time to take a lot and work out how much time it will save you.

 

Specifics of direct marketing business

Brought to you by Bison Lathe.Are you interested in starting a direct marketing business on your own? Well, You should then have an idea of what direct marketing is. Usually direct marketing may have to do with certain strategies or tools which would be advantageous on you end  by inviting people into your business in utilizing printed materials. Let’s say you are graphic artist thus you knowledge in marketing, direct marketing business is one business that you should look into.

Through direct marketing business should be able to cater to its clients needs regarding  increasing prospect buyers and then eventually raising sales through the use of printed marketing materials that businesses can utilize to promote their business to the public.

Since direct marketing is one of the useful tools in business, your direct marketing business should reflect how powerful can you use this tool to be able to satisfy the needs of your clients when it comes to producing the materials they need to promote their product effectively. Your clients will be looking forward to a direct marketing campaign which would be sufficient for their business to be able to obtain their marketing goal.

In pursuing your direct marketing business, it would entail your determination to search  for new approaches for marketing your client’s business. It is essential that you are updated with all the new and strategies would you be able to use to keep your client’s business running. Since direct marketing is important to any business either if it’s an online business or offline, it is necessary that your direct marketing business is open to new ideas that would be beneficial for any type of business. Remember that you will be catering to marketing different  types of businesses here not only one.

However, you have one aim that you should be able to apply to all of your business clients, and that is, having the ability to design a direct marketing campaign which would be able to improve the current status of your client’s business and as well as keeping your clients intact with your business.

In whatever business either if it aims for marketing or not it is important that you are determined to do what’s best to meet your client’s needs. If you continue to keep up with a good attitude in your business, you’ll be able to see positive results  in the time yet to come.

Sent by Wood Lathe.